[YAKSON] K-BEAUTY CAPTURES WORLDWIDE BEAUTY LOVERS’ ATTENTION
Production of cosmetics in South Korea
has been growing fast, exceeding 10 trillion won as of last year.
In the same period, the trade surplus
reached 1,697.3 billion won, double amount of 851.4 billion won in 2014, and
exports toward China also doubled from 2014 which is around 1,225.4 billion
won.
In the related industry, it is said that
the Korean Hallyu wave that started with K-pop has reached the era of industrialization
of Korean products as K-drama and K-beauty spread to worldwide.
Today,
Yaksoin will share more information about Korean cosmetics as well as K-beauty
boom that has gone beyond China and now captivating the cosmopolitan world.
SKIN CARE
The first thing that comes to mind when
thinking about the skin of Korean women is "skin care routine or product."
The unique skin care routine of Koreans attracted the attention of beauty users
all over the world. Recently, "Korean 10 step skin care method" has
become a hot topic on YouTube and various blogs.
Particularly, delicate makeup methods
and clean skin of Koreans are becoming popular.
As Korean cosmetic industry's
step-by-step makeup routine attracts attention from the world's top-ranking
cosmetics industry, it is said that many beauty users/bloggers are influenced
by the Korean skin care and makeup method.
Especially, by introducing the Korean 10-step
skin care method through blog and YouTube, the new word "K-Beauty" became
considerably popular. Recently, Korean makeup techniques have become popular
among American women which resulted that esteem of K-beauty has increased. It
is also suggested that Korean skin care routine is good for the stability of
the mind and mental health as if it energized many people and has provide psychotherapy,
more than just providing pretty look.
Oil Cleansing - Cleansing Foam -
Exfoliation - Toner - Essence - Ampoules - Mask Pack - Eye Cream - Moisturizing
Cream - Night cream / Day cream / Sunblock
This is general 10-steps Korean skin
care routine.
The basic order of the products is
almost the same.
We are looking forward to the opportunity
for Korean skin care/cosmetic products to become a global and luxurious brands
rather than just short-period trendy items.
RECOMMENDED MAKEUP BRANDS/PRODUCTS
1. Skinfood products are
derived from the ingredients found in foods such as tomato, avocado, egg
whites, honey, and fresh apples.
<Source: amazon.com>
What
they carry: Skin care, body and hair products, and makeup.
What
you should know: This line is cruelty-free and uses eco-friendly and
sustainably-grown ingredients.
2. TONYMOLY is known for
their cartoon packaging and single-use "I'm Real" sheet masks, all
intended to attack different skin issues.
<Source:
http://@tonymoly.us_official / Via instagram.com>
What
they carry: Skin care, body and hair products, and makeup.
What
you should know: TONYMOLY has a hair nutrition mask that looks like a bottle of
mayo.
3. Nature Republic infuses
their products with raw ingredients such as aloe vera, ginseng, green leaf,
argan, baobab tree seed, shea butter and snail mucus.
<Source: amazon.com>
What
they carry: Skin care and makeup.
What
you should know: Their aloe vera gel has over 1,000 reviews on Amazon, with a
4.4 out of 5-star rating.
4. The Face Shop offers an
entire line of beauty and skin care at an affordable cost.
<Source: amazon.com, Instagram.com>
What they carry: Skin care
and makeup.
What you should know: The
Face Shop uses active plant ingredients to provide
high-quality products at an
affordable price.
5. Banila Co. sells a primer
that lets your makeup last all day. But have no fear! Their Clean It Zero balm
will get rid of every last drop of foundation, concealer, and waterproof
mascara.
<Source:
sokoglam.com>
What
they carry: Makeup and skin care.
What
you should know: Their cleansers are oil-based, meaning your skin will never
feel parched, tight, or dry after washing your face.
6. Etude House offers a full
makeup line, including vibrant lipsticks and eyebrow pencils.
<Source:
sokoglam.com>
What
they carry: Skin care and beauty products.
What
you should know: Their drawing eyebrow pencil has over 1,000 reviews on Amazon
and has a 4.3 out of 5-star rating.
7. Missha focuses on
protecting and perfecting your skin — their waterproof sun milk is packed with
SPF50, and their BB cream covers up any
<Source:
sokoglam.com>
What
they carry: Skin care, body and haircare, and makeup.
What
you should know: Unlike most sunscreens, the Missha sun milk has a matte finish
— meaning your face won't look like a grease pool while protecting your skin
from the sun.
Yakson Makati Branch : 02)892-9441
Yakson Singapore Branch : 6734-8777
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